Designing an employee retention framework: a case study of varun food and beverage

The aim of this study was to design a framework for employee retention for Varun Food and Beverage. This was a quantitative study that took a causal approach.300 employees answered a structured questionnaire. Data was analysed using SPSS version 22. The findings show that the Employee Retention Connection Model is appropriate to determine quit and retention factors in a workplace. There are more factors responsible for quitting than retaining employees within the Employee Retention Connection Model. Upper middle class associate and technical occupations like drivers, messengers, cleaners were leading in leaving the firm accounting for n= 110 (36.6%) and were followed by lower middle class like clerical staff, plumbers, electricians and auto mechanics who for accounted for n = 103 (34.3%). The rest contributed a rather small number. It was not expected that white collar professionals who belonged to the upper Middle Class like IT Technologists, accountants, and laboratory scientists, human resource practitioners tended to leave. The study has developed a framework that addresses the factors within the Employee Retention Connection Model were Varun Food and Beverage is operating retaining employees belonging to the upper middle class followed by lower middle should be mandatory requirement.